Replacements to try its hand at outside retail
GREENSBORO - Replacements Ltd. is stepping beyond its main showroom for the first time since the company started in 1981, in a move that might herald future retail expansion.
The Greensboro seller of china, crystal, silver and collectibles plans to run a store on the first floor of Four Seasons Town Centre, near Belk, from Sept. 15 to January.
The mall location will feature discontinued patterns and overflows from Replacements' packed warehouses. Shoppers will be able to place orders and search the company's electronic pattern database there.
Setting up shop at a mall will let Replacements tap into a new segment of area shoppers, said Keith Winkler, the company's showroom manager. Many Replacements' customers are travelers or online shoppers.