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Let's get our terminology right

My wife heard a newscaster use the term "Black Friday" this morning as a description of the shopping frenzy today. "It sounds like it's a tragic accident or something," she said. As someone who avoids shopping on the day after Thanksgiving because of the crowds, I understand. However, it refers to the hope-filled day when retailer balance sheets move out of the red and into the black.

I've heard two newscasters refer to today as the biggest shopping day of the year. Nope, that's reserved for the Saturday before Christmas.

Comments (3)

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I appreciate the explanation of the term Black Friday. I was wondering what that meant.

I am also tired of hearing that today is the biggest shopping day of the year. It is not even in the top three.

Lenslinger said:

Had much the same discussion in the newsroom the other day. Call it what you will, I'm awful glad not to be weighing into the fray this day. Ever walked around a packed shopping mall with a fancy TV camera on your shoulder?

It ain't easy. One too many quick movements and you'll spark a riot in the food court. Before you know it, the line in front of Chik-Fil-A looks like the lobby of a Who Concert.

No thank you.

Actually today was the slowest day we've had all year (yes, I do work for a retailer and yes, Christmas is our biggest season) but the boss says that normal for our store even in our biggest years.

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