Coming Sunday
Newspaper owners should keep Sunday special or run "huge risks" of losing a unique part of their business, one of the UK's best-known editors told the Financial Times.
My newspaper column tomorrow is about our efforts to make our Sunday paper more distinctive, fashioning it closer to how people spend their Sundays. The paper should have more of a magazine feel. I didn't know that we were following the English lead, though.
"This is unique to Britain and it's what British readers expect. I think anyone who tries to challenge it is running huge risks. We are used to having a different identity of papers on a Sunday and papers with a peculiarly Sunday characteristic."
He said Sunday newspapers' weekly cycle made them more like magazines than newspapers, something that made them less vulnerable to losing readers to the internet.
Due to recent automated spamming attacks on our blogs, we are temporarily requiring commenters to authenticate themselves via TypeKey® before posting comments to any News & Record blog in order to prevent denials of service. We sincerely apologize for the inconvenience.