Leaking to bloggers
You want to do this?
"In the US we identified the 100 most important political bloggers and we effectively give them content before it's published in print, so that it builds a buzz around the thing before it's there.
"It takes work and it's not the exclusives you might get in a national daily here [in the UK], but it's the sort of thing that create a big buzz and brings lots of traffic the next day," he added.
I'm unclear on how that works with the philosophy of posting news online as soon as it is verified. I'm also unsure about why we would give bloggers a headstart on news before we give it to the entire audience. Still, it's an idea worth exploring if you're game.
Comments (6)
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This ought to be good.......
Posted on September 24, 2007 11:23 AM
What makes you think this isn't being done already in the States? The President had a private blogger-con with those friendly to his positions - why would you think leaks (commonly sent to the press) aren't being sent to bloggers? I don't think this is a one-party event, either. Do you?
Posted on September 24, 2007 11:41 AM
You're probably right, Sue.
Posted on September 24, 2007 11:47 AM
Mr. Robinson, As an opinionated older lady I would be ever so happy to share my opinions and my blog with you and your readers. Just be warned that tho I am never vulgar I do call them as I see them, Brenda Bowers :-)
Posted on September 24, 2007 7:28 PM
Mr. Robinson, As an opinionated older lady I would be ever so happy to share my opinions and my blog with you and your readers. Just be warned that tho I am never vulgar I do call them as I see them, Brenda Bowers :-)
Posted on September 24, 2007 7:29 PM
So you want to pee on bloggers..... I for one am against it. Of course if you want to pick the names to pee on...that would be more entertaining and different.
Why not call your competitors and share the news in advance with them?
Posted on September 24, 2007 7:47 PM