ET: The horror
I admit that I brought this upon myself. I watched Entertainment Tonight last night.
Item: 600 press people at the pseudo Golden Globes. 600 press people at a glorified news conference? (One of them was ET anchor Mary Hart covering Globes presenter Mary Hart.) What are assigning editors thinking? 600 people covering an event in which there were no stars? In which they could have swung by, picked up a news release of the winners and done something else?
Item: Local L.A. TV station helicopter following the SUV in which Britney Spears may have been a passenger when she was thought to be at the courthouse. The video of the SUV from above was compelling television.
Item: 14 minutes into the program the host tease a photo of Britney in something that looks like a wedding dress and says something like: "Coming up, Britney in a wedding dress! Did she elope?" My wife says, "Oh, right, they are waiting halfway into the program to tell us that they are going to answer the question of whether Britney Spears has eloped."
And we changed to a rerun of "Everybody Loves Raymond" before we could find out if Anna Nicole's daughter is going blind.
And journalists wonder why people hate the media.
Update: Terry Heaton tells why.
Comments (1)
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What do they teach you in journalism school?
What should any good editor know?
Their audience!
You might not get it, but the world's largest news gathering organization does...
NYTimes: The Associated Press is bolstering its entertainment news coverage.
http://www.nytimes.com/2008/01/14/business/media/14apee.html?ref=business
People read the news to be informed and to a lesser extent to be entertained.
On page two every day do you run that nice little cute picture, oh and below that John, you run the entertainment headlines... Imagine that. No difference.
Oh one more thing... why do i care if the editor of the paper doesn't like watching the Golden Globes?
Posted on January 17, 2008 11:41 AM