This is in response to the News & Record article, "TV shows are sexier than ever for teens" (Nov. 10). TV executives say they're not pushing sex on children and that if parents don't want their kids to see certain shows, then they have all the tools they need, including the "off" button.
I wonder how the advertisers feel about this suggestion from the TV executives. I know in our household we have already used this technique. Our TV stays in the "off" mode most of the time, with the exception of sports programs, The Weather Channel and an occasional children's program.
The businesses that use TV as a medium for advertising are missing out on a big market. This market could easily be recaptured with the reinvention of TV shows that do not contain disrespectful children, bad language, sexual and violent content. Until such time, the public will continue to use the "tool" the TV executives have so aptly suggested -- the "off" button.
Kathy Bauchle
Summerfield
Comments (1)
Kathy,
I applaud your efforts to keep the garbage out of your kids minds as much as possible. We surely can't keep everything out, but we can keep it from being a constant inward flow into our children's minds. Your vigilance shows that you care.
I would agree that decent family programming would sell if given the chance. Just look at the theatre box office. Chicken Little raked in HOW MUCH money? It seems that almost every time Disney or Pixar releases good family-friendly movies, they are a smash hit.
There's plenty of venues on cable television for smut. I wish the major networks would focus their programming on shows that the entire family could enjoy.
Like you, I utilize the off-button not only for my kids, but myself.
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November 18, 2005 11:09 AM