My colleague Allison Perkins has written Storagepalooza, a neat feature on rock bands who practice in the same self-storage place out on West Wendover Avenue where they keep their equipment. This is one of the multimedia projects I've been working on, and you can see the fruits of my learning experience here.
I'm currently working on another such project with writer Tina Firesheets, and Allison and I are planning still another. Given our limitations on equipment at the moment, as well as my other job responsibilities, two irons in the fire at a time is about the best I can manage.
Lest anyone think otherwise, we're not trying to put Lenslinger and his colleagues out of business. But to make online the integral component of the Public Square that it needs to be, we in the newsroom need to learn how to produce multimedia content that people will find useful and/or entertaining. I welcome your feedback, in the comments or via e-mail.
UPDATE: The co-leader of the seminar I attended in March weighs in:
It's a great start. Now, you're ready to take another big step. Since I don't know what that story will be, I'll offer some suggestions for
this story, as if you had a chance to do it over again:
Instead of going linear, put a large photo with inviting text, and link to a pop-up window.
In that popup window, incorporate text, audio and a couple more photos
with the Flash file you did. Text includes the name of the storage
area, the number of bands, etc. Audio moves from from busy street
sounds to band sounds (better to hear than describe in text).
That means in shooting your video that you get a couple of street
scenes with audio -- that gives you the establishing shot (plus a
close-up of the name of the storage area), and moves you (via visuals
and audio) to the inside, where the bands are playing.
B-roll would really liven up your videos and tell more of the story
that's in text. So...how to do this and sync the wide shots with the
music? Get them to play the same song twice -- once for the wide shots
and to lay down one uninterrupted song, once for a whole bunch of
closeups and differents point of view so the readers can see what the
band members see. Also incorporate closeups of things like
soundproofing, what they're drinking or eating, the time on a clock (if it's late) -- whatever visuals fill out the story. Also, if you have the time, hang around and get quick interviews with them, and cut those into the video. After all, this is a story of their rehearsals, and those can be tedious, fun, antagonistic, etc., etc. -- you're really giving readers a glimpse into an aspect of band life that few will ever witness.
Another way to look at this is to look at the band Web sites -- it's
easy to see what you as a journalist/storyteller does differently from
what they do, and what you do that's the same.
One more thing -- in the Flash file, with this I'd either use black as
a background. Or I'd overlap the layers closer together so that they
faded directly into one another rather than fade to the background.
You're on your way! Send me the next one!
OK, she lost me at "Instead of going linear ... " because I don't even know what she means by that.
But I'm going to find out.