News-Record.com

Like the rest of America, I'm tired of the speculation about the whereabouts of a certain quarterback. Unfortunately, the protracted nature of the matter was inevitable.
Two things on this:
1) In order to win the PR war that was almost certain to result, the Packers had to wait Brett Favre out. They couldn't just release him immediately; they couldn't deal him mindlessly, either. They figured -- accurately -- that their fan base would embrace the Favre comeback concept at first. Their best hope was to draw this thing out so long that the populace would eventually get sick of the discussion and relent. They won't turn on Favre, but management doesn't need that. It simply needs fans to tone down their ardor for a player who voluntarily retired and then returned to the scene just in time to mess with the start of training camp.
2) Some have said the media in general and ESPN in particular are fixated on this story because they feel a need to prop up a Great White Sports Hero. Interesting rhetoric. Too bad it's absurd.
The story -- like all other preseason NFL stories -- is being overblown because of the time of year. The four to six weeks from the end of the NBA Finals until the start of NFL practice is the quiestest period of the calendar. It represents the only window in which one sport -- baseball, in this case -- has the floor to itself. Given a chance to run with a Quarterback Controversy, the national media are going to jump on it.
The other factor here is that Favre and his handlers have generally been accessible to the media. This makes them relatively rare in big-time sports.
So that's why it hasn't gone away.
In the interest of national sanity if not national security, the matter needs to be put to rest. The best way for that to happen is for Favre to accept a trade or step aside.